Our partner brand Minus tio from Sweden was founded by Olle and Ingrid Wingård and got its name a winter’s day in 2008. -"How cold is it?" Ingrid asked Olle as they woke up. The weather is as essential to her as it is to many other Swedes. – "Minus tio" (meaning minus ten in English), Olle replied. – "That’s cold". Later that day they started working, and a few months later their first collection was launched under the name Minus tio. The materials they use for their designs are wood, steel, and leather.
The founders of Minus tio, Olle & Ingrid Wingård:
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Text source and images: Minus tio